| 2014 6th International Magazine Conference of Taipei |
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| 09:00-09:30 | Registration & Reception |
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| 09:30-10:00 | Opening Ceremonies |
| Welcome and Opening Remarks • Dr. Simon Hung, Chairman of Magazine Business Association of Taipei • Government Officials • Chris Llewellyn, President & CEO, FIPP, UK |
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| 10:00-12:05 | Session 1: New Trends for Global Magazine Media |
| 10:00-10:35 | Keynote Speech: 13 most important themes to have come out of FIPP's World Congress • Moderator: Ma-Li Yang/ Vice President and Editor-in-Chief , Global Views Monthly, Taiwan •Speaker: Chris Llewellyn/ President & CEO, FIPP, UK |
| 10:35-11:10 | Keynote Speech: Innovation in Magazine MediaKeynote Speech: 13 most important themes to have come out of FIPP's World Congress • Moderator: Elaine Kung/CFO, Cite Media Holding Group, Taiwan • Speaker: John Wilpers /Senior Director, Innovation Media Consulting, US |
| 11:10-11:25 | Break |
| 11:25-12:0 | Forum
Moderator: To be invited
Panelists: • Chris Llewellyn/ President & CEO, FIPP, UK •John Wilpers /Senior Director, Innovation Media Consulting, US |
| 12:05-13:30 | Lunch |
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| 13:30-15:00 | Session 2 : Transformation of Magazine Media – Keys to Success |
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| 13:30-14:20 | Keynote Speech • Moderator: To be invited • Speaker: Ruth Feldman/ Martha Stewart Living Omnimedia, VP, International Creative Director Keynote Speech •Moderator: To be invited •Speaker: Yuko Tanaka /Global Business Development Director, Nikkei Business Publications, Inc. Inc. |
| 14:20-15:00 | Forum Moderator: To be invited Panelists: • Ruth Feldman/ Martha Stewart Living Omnimedia, VP, International Creative Director • Yuko Tanaka /Global Business Development Director, Nikkei Business Publications, Inc. |
| 15:00-15:20 | Break |
| 15:20-17:15 | Session 3：How to Make Money in a Digital Age |
| 15:20-16:35 | Keynote Speech • Moderator: To be invited • Speaker: Marius Cloete /Head of Research, PPA, UK Keynote Speech • Moderator: To be invited • Speaker: Chua Chim Kang /Managing Editor, Chinese Newspapers, Singapore Press Holdings Limited, Singapore Keynote Speech • Moderator: Suzy Huang/ General Manager , General Manager , Ching Win Publishing Co., Ltd., Taiwan • Speaker: Ashley Y. CHOI /Senior Manager of Strategic Planning, The Book Company, Korea |
| 16:35-17:15 | Forum Moderator: To be invited Panelists: • Marius Cloete /Head of Research, PPA, UK • Speaker: Chua Chim Kang /Managing Editor, Chinese Newspapers, Singapore Press Holdings Limited, Singapore • Ashley Y. CHOI /Senior Manager of Strategic Planning, The Book Company, Korea |
| 17:15-17:55 | Showcase |
| 18:00-20:00 | Congress Banquet |
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| 09:00-09:30 | Registration & Reception |
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| 09:30-12:00 | Session 4: Digital Content and Marketing across Platforms |
| 09:30-11:15 | • Moderator: to be invited |
| 11:15-11:30 | Break |
| 11:30-12:10 | Forum Moderator: To be invited Panelists: • HyunBin Kang/ Executive Director, Head of LINE Business Development, Korea • Dr. Rick Tsai /Chairman, Chunghwa Telecom Co., Ltd, Taiwan (To be invited) |
| 12:00-13:10 | Lunch |
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| 13:10-15:45 | Session 5 : Innovation of Business Strategies and Brands |
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| 13:10-14:50 | Keynote Speech: Maintaining The Magazine Brand in a Digital Age • Moderator: to be invited • Speaker: Donald F. Brown/ Managing Director of International Magazine Publishing, US Keynote Speech: National Geographic: How excellent content, keen focus on the consumer, and factual integrity leads to global engagement •Moderator: to be invited •Speaker: Rachael Love/ Vice President, International Publishing, National Geographic Society, US Keynote Speech: Brand Innovation from Advertiser’s Insights •Moderator: to be invited •Speaker: KF Lee/ Chairwoman, Dentsu Aegis Network China Keynote Speech • Moderator: to be invited • Speaker: Primalia Chang/ Senior Advisor, US |
| 14:50-15:10 | Break |
| 15:10-15:50 | Forum: Moderator: To be invited Panelists: •Primalia Chang/ Senior Advisor, US •Donald F. Brown/ Managing Director of International Magazine Publishing, US •Rachael Love/ Vice President, International Publishing, National Geographic Society, US • KF Lee/ Chairwoman, Dentsu Aegis Network China |
| 15:55-16:00 | Closing Ceremony |
| 18:00-20:00 | Farewell Dinner (MBAT will arrange a shuttle bus to pick up speakers and VIPs to The Shi-yang Cultural Restaurant.) |
